TYSONS, Va. — September 8, 2025 — Strategy Inc., the Bitcoin-forward company chaired by Michael Saylor, disclosed that it acquired 1,955 Bitcoin between September 2–7, 2025 for about $217.4 million at an average price of $111,196 per BTC (including fees). The purchase lifts Strategy’s total treasury to 638,460 BTC, amassed at an average cost basis of $73,880 per coin for an aggregate purchase price of $47.17 billion, according to a U.S. SEC filing.
Key points
- New buy: 1,955 BTC acquired for ~$217.4M at ~$111,196 per BTC (incl. fees).
- Total holdings: 638,460 BTC; aggregate purchase price ~$47.17B; average cost ~$73,880 per BTC.
- How it was funded: During the same period, Strategy sold 591,606 shares via its MSTR common-stock ATM program for $200.5M in net proceeds, alongside issuances under its preferred-stock ATMs (STRF and STRK).
- Context: One week earlier, the company disclosed a 4,048 BTC purchase for about $449.3M, bringing holdings to 636,505 BTC as of Sept. 1.
Why it matters
Strategy remains the world’s largest public-company holder of Bitcoin, routinely tapping at-the-market (ATM) equity programs to expand its BTC treasury. Regular, rules-based accumulation at scale makes the firm a bellwether for institutional adoption and a source of incremental demand—especially during periods of elevated prices.
How Strategy financed the latest buy
In an 8-K filed Monday, Strategy itemized ATM activity for Sept. 2–7:
- MSTR common stock: 591,606 shares sold; $200.5M net proceeds.
- Preferred ATMs: activity in STRF and STRK series alongside available capacity across its ATM programs.
The filing states that BTC purchases during the period were made using proceeds from the STRF, STRK, and MSTR ATMs.
Background: from MicroStrategy to Strategy
The company formally changed its legal name from MicroStrategy Incorporated to Strategy Inc. in August 2025, completing a rebrand first announced in February to highlight its role as a “Bitcoin Treasury Company.”
The big picture
With today’s disclosure, Strategy continues a year of frequent BTC additions at average prices near six figures, reinforcing its long-term thesis to hold Bitcoin on corporate balance sheet and finance growth through equity capital markets. Market watchers track these filings closely for signals about institutional demand and treasury management in crypto.
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